'Tomorrow Is Overrated'

JOSE CUERVO

We helped Jose Cuervo re-establish itself amongst millennial drinking audiences. ‘Tomorrow Is Overrated’ consisted of story-led films and hundreds of assets that smashed engagement records and positioned Jose Cuervo at the center of cultural relevance.

CLIENT: Jose Cuervo

PARTNER: Uproxx Media Group

STUDIO: CLICKON Studios LA

CREATIVE DIRECTOR: Benjamin Potter

DIRECTORS: Benjamin Potter, Ian Cumming, Cody Ball